ITHAKA Sustainable Scholarship 2010

Day Two: Discovering Scholarly Content
September 28, 2010
8:30 AM to 5:00 PM
The Westin New York at Times Square, 270 West 43rd Street & 8th Avenue

Information for ITHAKA Sustainable Scholarship 2010 | Day One: ITHAKA: 
http://www.ithaka.org/about-ithaka/events/ithaka-sustainable-scholarship-conference-2010-day-one-ithaka/

How do students and scholars find the content they need and what steps are publishers, libraries, programmers, and others taking to help them? Discovering Scholarly Content addresses "Discovery" from a variety of perspectives, offering both big-picture thinking and concrete illustration of particular tactics for making scholarly content more discoverable. Topics discussed include: How are students and scholars finding the information they need today? What can publishers and other content holders do to improve the discoverability of their content, not just to search engines, but to keep users there once they arrive? What steps can or should be taken by content holders themselves, and which are best done by others, on a larger scale? And what role are libraries playing, and are they going to play, in this area?

Keynote speaker Daniel Russell, Senior Research Scientist for Search Quality & User Happiness at Google, opened the day by sharing his research on understanding user research behaviors and how various factors can dramatically impact users' success and satisfaction.

Sessions throughout the day explored Discovery from different vantage points: the publishers who seek to add value to their content, and keep users on their sites; the libraries who must contend with rapidly shifting research practices of their patrons; the software developers who are designing creative ways to take data - about a variety of usage patterns - and turn them into meaningful signals for readers who seek content most relevant to their work.

Video & Audio files as well as presentations from the sessions are available below. Please contact events@ithaka.org if you have any issues accessing any of the presentations.

Please note that the video and audio files are quite large. Depending on your bandwidth and preferred web browser, it might be best to download and save the files first.

Agenda
8:30 - 9:30      Registration & Breakfast

9:30 - 10:30     WELCOME & INTRODUCTION | Kevin Guthrie, President, ITHAKA
                      OPENING KEYNOTE | Daniel Russell, Senior Research Scientist for Search Quality & User Happiness, Google
Video | Audio | D. Russell Presentation

10:30 - 12:00   PUBLISHER PANEL: Metadata for fun and profit
                      For publishers today, having a SEO plan is just not enough. Hear from publishers who have implemented a range of 
                      strategies for helping researchers find and engage with the content they need while on their sites.

                      Casper Grathwohl, Vice President and Publisher of Reference, Oxford University Press
                      Stephen Rhind-Tutt, President, Alexander Street Press
                      Jabin White, Director of Strategic Content, Wolters Kluwer
Video | Audio | C. Grathwohl Presentation | S. Rhind-Tutt Presentation | J. White Presentation

12:00 - 1:00     Lunch

1:00 - 2:30      READER REFERRAL IN A DIGITAL AGE: Data-driven discovery tools
                      Have you heard about…? The strength of external referral tools in guiding readers to content they need, providing   
                      rankings and relevancy ratings and other markers of value can provide valuable tools for researchers navigating the  
                      deep waters of content now available online. Hear from the creators of some of these innovative tools about just     
                      how data can drive content use.

                      Otis Chandler, Founder & CEO, Goodreads
                      Jan Reichelt, President and Co-Founder, Mendeley
                      Jevin West, Founder/Creator, Eigenfactor
Video | Audio | O. Chandler Presentation | J. Reichelt Presentation | J. West Presentation

2:30 - 3:00      Break

3:00 - 4:15      THE CHANGING ROLE OF LIBRARIES IN DISCOVERY
                      Where do students and scholars actually go to find the sources they need for their work? And what role does the  
                      library want to play in this rapidly shifting landscape? This session will offer findings from studies with faculty and  
                      students, and the experience of a librarian in developing innovative discovery services.

                      Andrew Asher, Lead Research Anthropologist on the Ethnographic Research in Illinois Academic Libraries (ERIAL) Project
                      Ellen Cramer, Special Projects Lead, VIVO, Cornell University
                      Roger Schonfeld, Manager of Research, Ithaka S+R
                      Luke Swindler, Coordinator of General Collections, Davis Library, University of North Carolina Libraries
Video | Audio | A. Asher Presentation | E. Cramer Presentation | R. Schonfeld Presentation | L. Swindler (no slides)

4:15 - 5:00      CLOSING KEYNOTE
Video | Audio